Kellogg's, or the Kellogg Company, was a manufacturer of breakfast cereals in 1955 and 1985.
George McFly was eating a bowl of one of their products, Rice Krispies, in Lou's Cafe on the morning of November 5, 1955.
A box of another product within the Kellogg's Rice Krispies range, Cocoa Krispies, was present in the kitchen at the McFly residence in 1985.
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