Kellogg's, or the Kellogg Company, was a manufacturer of breakfast cereals in 1955 and 1985.
George McFly was eating a bowl of Kellogg's Rice Krispies in Lou's Cafe on the morning of November 5, 1955.
A box of another product within the Kellogg's Rice Krispies range, Cocoa Krispies, was present in the kitchen at the McFly residence in 1985.
Behind the scenes
- The appearance of a box of Kellogg's Cocoa Krispies in the McFlys' kitchen was an act of product placement.